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Innovation and Entrepreneurship
John Bessant, John R. Bessant, Joe TiddHow much do you like this book?
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Innovation and Entrepreneurship 3rd Editionis an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses. The text applies key theories and research on innovation and entrepreneurship and then reviews and synthesises those theories and research to apply them in a much broader and contemporary context, including the corporate and public services, emerging technologies and economies, and sustainability and development and creating and capturing value from innovation and entrepreneurship. In this third edition the authors continue to adopt an explicit process model to help organise the material with clear links between innovation and entrepreneurship.
This text has been designed to be fully integrated with the Innovation Portal atwww.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students, including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and test questions.
This text has been designed to be fully integrated with the Innovation Portal atwww.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students, including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and test questions.
Categories:
Year:
2015
Edition:
3rd Edition
Publisher:
Wiley
Language:
english
Pages:
542
ISBN 10:
1118993098
ISBN 13:
9781118993095
File:
PDF, 10.29 MB
Your tags:
IPFS:
CID , CID Blake2b
english, 2015
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